APA Insurance and Hollard Health have announced the launch of an international health insurance solution called APA Hollard Health. This innovative offering integrates cutting-edge technology with a personalized approach, empowering individuals, families, SMEs, and corporates to take charge of their health and well-being.
APA Hollard Health prioritizes preventive care and wellness, setting itself apart with comprehensive support, accessible information, and a focus on quality care. This member-centric approach is delivered through the user-friendly HealthMov wellness app. The app allows individuals to manage their health on their own terms, promoting positive lifestyle changes and incentivizing healthy habits – all conveniently accessible on smartphones.
Depending on the chosen plan, coverage extends across Africa, India, Europe, and even worldwide. With five comprehensive plans available, members can select the option that best suits their needs and budget. APA Hollard Health actively seeks to enhance healthcare quality by integrating wellness programs that not only reduce healthcare costs but also promote overall health.
“The primary aim is to encourage healthier living among members, which in turn reduces healthcare costs and improves overall health outcomes,” said Ashok Shah, Group CEO of Apollo Investments Limited. “With APA and Hollard Health’s combined expertise, innovative solutions and unwavering commitment to customer satisfaction, we are setting a new standard for healthcare coverage in the region.”
With 80% of the Kenyan population being under 35 years old, they are receptive to health insurance that is more digitally enabled. Furthermore, the program addresses the continent’s shift from communicable diseases to lifestyle-related illnesses. These unique healthcare solutions, rewarding healthy habits, empower employers to manage employee health for optimal business and individual outcomes.
Pravin Kalpage, CEO of Hollard International, said “Because we know that Africa’s demands are unique, we are committed to helping the continent thrive by offering the right cost effective health insurance for its diverse needs. With a mission to make quality healthcare accessible to all, we empower people to take charge of their health, with easy to understand information and smart tools, supporting them to make the best choices for their health and wellbeing, now and in the future.”
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The HealthMov app leverages advanced technology to track, monitor, and provide real-time feedback to users. This allows for incremental daily changes that significantly impact long-term health. The platform offers a comprehensive suite of features, including personalized health monitoring, lifestyle and behavior tracking, educational resources, goal setting, and progress tracking.
“The HealthMov app is so intuitive, it can scan facial features and movement to measure heart rate, breathe rate, stress level and BMI. This information is then collated to give feedback, suggestions and rewards. Members have a virtual doctor, personal trainer, health coach and mentor in their pockets,” added Pravin Kalpage.
The APA Hollard Health app also integrates telehealth capabilities, allowing members to consult with doctors remotely regardless of location. Additionally, access to a second medical opinion is included, further empowering members to make informed healthcare decisions.
This innovative offering stems from a strategic partnership formed in November 2023 between Apollo Investments Limited, the parent company of APA Insurance, and Hollard International. This collaboration aims to unlock new business opportunities across the African continent for both insurers.
“We believe that collaboration is key to driving meaningful change in the healthcare landscape,” added Ashok Shah. “APA Insurance and Hollard Health are dedicated to empowering individuals to lead healthier lives and access quality healthcare when they need it most. With the introduction of cost-effective plans, comprehensive coverage, access to high-quality medical services and an efficient, quick claims processing system, we have specifically designed our offerings to address the healthcare needs of the East Africa region today and in the future.”